About Speaker

Candice Aragon is the chief experience officer at PSA, where she leads events like PSA TEC and Convention; oversees Swell, a marketing agency for members; and directs the organization’s strategy on marketing, communications, learning and development. She has 15 years of marketing and public relations experience across a wide array of industries, previously serving as a marketing leader in the financial services industry.

Aragon has appeared on national television sharing consumer savings advice and worked on the public relations team at Realtor.com, where she launched the celebrity real estate initiative. She has a master’s degree in strategic public relations from the University of Southern California as well as a bachelor’s degree in communication and political science from California Lutheran University, where she served as president of its alumni board of directors for many years. Aragon was named a Security Systems News 40 under 40 and Women in Security Forum Power 100 in 2023 and 2024. She is vice chair of SIA’s Women in Security Forum and on the outreach committee for the Partner Alliance for Safer Schools.